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Our reports give you a clear understanding of the active nutrition industry, helping you consider trends, nutritional characteristics, claims, ingredients, positioning, and more.

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Protein powder price tracking (Europe) - June 2024

Our quarterly protein powder price tracking reports provide detailed information on brand offering, price per kg, price per brand, price per serving, and price per kg over time.

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Protein powder price tracking (North America) - June 2024

Our quarterly protein powder price tracking reports provide detailed information on brand offering, price per kg, price per brand, price per serving, and price per kg over time.

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High protein snacking

Protein is a macro trend, in every sense of the term. Pervasive, persistent, and unquestionably mainstream. Searches for 'protein' on Google have become more popular than those for 'diet' in both the UK and the US, with sustained and growing interest over time.

Simply, ‘protein’ as a term is increasingly perceived as a surrogate for health (and/or ‘healthy’ /‘healthier’). Consumers get their protein fix via three main formats – powders, drinks, and bars – with healthy snacking and, within that, protein bars, one of the biggest areas of growth and interest. But what is a protein bar, and how is it evolving to meet the demands of a broader consumer audience that is not always motivated by performance, but instead by eating better and being healthier?

In this report, we review and analyse all the bars (2,090) that make a protein claim in Europe and the US & Canada. We consider each of the following areas in turn, sharing data, insights and context to provide a deep dive into the rapidly evolving protein bar category.

  • A specialist category
  • Not all protein bars are equal
  • A category in consolidation
  • The future of healthy confectionary
  • The unclear role of functional benefits
  • Taste trumps quality
  • A crossroads in flavour opportunity

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Protein powder price tracking (Europe) - March 2024

Our quarterly protein powder price tracking reports provide detailed information on brand offering, price per kg, price per serving, packsize distribution, packsizes per product, discount, and price now vs 12 months earlier.

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Protein powder price tracking (North America) - March 2024

Our quarterly protein powder price tracking reports provide detailed information on brand offering, price per kg, price per serving, packsize distribution, packsizes per product, discount, and price now vs 12 months earlier.

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Gummies landscape report

The gummies market is expected to grow at a CAGR of 11.8% from 2022 to 2030, so it’s vital for anyone looking to tap into and differentiate within this fast growing category to understand exactly what’s going on at a product level.

This report takes a deeper look at the European and US & Canadian markets to examine:

  • Brand availability by country
  • Brand and product positioning
  • Product claims
  • Flavour trends
  • Serving and pack-size trends
  • Price per serving
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