Our approach
Top-line data will only get you so far.
So rather than give you the same statistics as everyone else, we work to understand your needs before delivering data and analysis that's specific to you.
By combining our individual services we create personalised solutions that truly support your objectives.
LONZA
ANIE
ANIE, short for Active Nutrition Information Ecosystem, is our proprietary data platform.
Explore and understand
Listing over 5,000 brands and 50,000 SKUs across the US and Europe, ANIE allows you to explore and understand everything you need to know about the active nutrition brand and product landscape.
Dive deeper
ANIE’s data analysis tool is complemented by in-depth trends reports, monthly pricing updates, webinars, Amazon sales data and daily content and guidance, allowing you to dive deeper into your category.
Analysis that educates
From analysing product details and tracking new product launches and delists, to monitoring price and performance, ANIE supports your strategic, commercial, and innovation goals while educating both your internal teams and your customers.
GLANBIA NUTRITIONALS
PRINSEN BERNING
Reporting
We don't do off the shelf reports. Instead, we provide unparalleled data and insights that meet your exact needs.
Using our proprietary data and team specialisms, our reports are bespoke to you.
We work with you to understand the questions you want answering, before carrying out data analysis to find out the answers.
Reports can be shared in a variety of ways to best meet your team's needs, from pre-recorded videos to watch asynchronously, to strategic workshops that align the report findings with your business objectives.
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Ingredient tracking
Our ingredient tracking tool supports your innovation and business development objectives.
By letting users see how their chosen ingredient is being utilised across the active nutrition market; that is – which products it is and isn’t present in - our ingredient tracker offers huge potential for prospecting and innovation.
As with everything we do, each tracker is bespoke to the user and monitors the individual ingredients that they choose as well as any user-specific parameters, such as competitor ingredients, branded ingredients, dose, ingredient form, and claims.
Because we can refine searches according to these precise filters, we can provide the double-click detail of the relevant universe related to any given ingredient.
Consultancy
Expert consultation, working alongside your business to achieve your goals.
Expert consultation that combines our extensive team experience with our data to deliver specific, in-depth analysis and insights that support your business objectives. From strategy and innovation to product launch, positioning and everything in between, we help you achieve your goals.
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